by Tom "Big Al" Schreiter
Category: Prospecting
We actually have to do something to connect with people!
We can’t just focus on these things:
> Mindset.
> Goals.
> Positive self-talk.
> Chanting affirmations.
> Singing the company song.
> Believing.
> Visualizing.
Yeah, that is all inside our heads.
Eventually, we will have to reach out to others. We must leave the comfort of our minds and venture out into the world to … do something!
Do prospects care about what is inside our heads? No. They probably don’t care about us at all. ?
So when we are ready to go to work in our business, let’s learn what to say and what to do.
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Do prospects care about their pasts?
Not as much as they care about the present and the future.
We tell them about the history of our company, the awards won, the growth, the founders … oh wait!
Prospects don’t care about us.
Prospects don’t care about what we offer.
Prospects don’t care about the history of our companies.
So what should we talk about?
Our prospects. They care about themselves.
Hide those PowerPoint slides and company videos. Save them for later training.
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Need more great first sentences?
• "If you had Saturdays off, what would you do?"
• "How long has it been since you attended one of your son’s baseball games?"
• "Do you remember what it was like when you and your wife had time to go out to dinner and a movie?"
• "Is your vacation time a quality experience with the family, or just catching up on everything you have put off during the year?"
What a great way to start a conversation. Just one simple sentence and prospects convince themselves that they are looking for a solution.
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How to sponsor successful people.
Here is a good guideline. Successful people will always have time to listen to a good idea.
> Successful people never have time for a video or a PowerPoint presentation.
>When I started network marketing, I was all about the details. I wanted to lay out all the facts prospects needed to make a decision. I was completely wrong.
Successful people are busy. They quickly grasp ideas.
Unsuccessful people will sit through time-wasting presentations and company videos.
Here are some phrases to avoid:
• This is a link to my video.
• Here is something for you to check out.
• When can I give you a presentation?
• I just need 10 minutes of your time.
Successful people value their time. Hopefully, we can get to the point in one or two sentences.
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Humans delay fixing their problems.
So as humans, what problems do we put off?
What problems cause us to put our "heads in the sand" and hope they fix themselves?
It is easier for others to point these problems out to us.
How about this problem?
Do we have a "mindset problem" in our business? A mindset problem to keep ourselves motivated?
>A mindset problem with our team?
>A problem of now knowing how to fix mindset problems?
>Of course we will have mindset problems. We are humans.
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Positive/Negative.
"What if" is negative.
"What happens when" is positive.
A simple language adjustment that works.
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A fun close.
If our prospect seems scared or hesitant, we can close quickly by offering this stress-free option:
"Relax, you don’t have to do anything, and you will continue to get one paycheck a month. Or, if you would like to earn an extra $300 a week, let’s start working together."
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What did I learn by reading, listening, and trial-and-error?
Me: "Want to join?"
Improved Me: "So what is going to be easier for you?"
Me: "Why do you want a part-time business?"
Improved Me: "I am just curious. Why do you want a part-time business?"
Me: "This is how the product works."
Improved Me: "This product does this, which means …"
Me: "Let me tell you about …"
Improved Me: "Here is the short story."
Improved Me was successful in 60 days.
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This phrase helps prospects want to join now.
Instead of risking 100% of your income with your job, let’s get a second income going so you will feel safer.
Instead of trying to get by on only one paycheck …
Instead of making car payments yourself …
Instead of paying for all your holidays …
Instead of trying to save money from what is left of your paycheck every month
This makes what we offer to seem so much better than their lives right now.
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What do we say next?
The purpose of business is to solve prospects’ problems.
What do we say next, after they tell us their problems?
Use "are you okay with" to get quicker decisions:
"Are you okay with working in a job that you have no passion for?"
"Are you okay with giving up your dreams to work on your supervisor’s dreams?"
"Are you okay with begging someone else for a raise?"
"Are you okay with having limited time to travel?"
"Are you okay with your skin wrinkling a little bit more every night?"
"Are you okay with a low metabolism where everything seems to stick to your hips?"
"Are you okay with paying huge phone bills?"
"Are you okay with never having enough money to afford a home?"
Prospects can immediately tell us if they want to move forward, or if they want to keep their problems. Easy.
Author BIO
Tom "Big Al" Schreiter
Tom “Big Al” Schreiter is the author of many books and audio trainings on how to recruit more distributors.
He has 36 years of experience of testing exactly what to say and do to get prospects to join.