Marketing is how we find out about almost everything. How are you marketing your business?

Marketing is going on all around us, all day, every day. Marketing is how we find out about almost everything. How are you marketing your business? Years ago a marketing professor of mine showed us four great products. All of the students were excited about each of the products and we asked where we could get them. The professor said we can't, because the companies that owned all four products went out of business. He went on to say that these companies thought customers would beat a path to their door to get these products, sadly this wasn’t the case and one by one each company went out of business. The very successful networkers are constantly marketing themselves, the majority of the rest fail and move on.

The lesson I learned from my professor years ago was if you want to succeed in your business, shout from the roof top and market your business.

Don’t just unlock your front door and expect people to stream in, market, market, and market a whole lot more than anyone else. Webster dictionary defines marketing as mar·ket·ing noun ˈmär-kə-tiŋ Definition of MARKETING 1 a : the act or process of selling or purchasing in a market b : the process or technique of promoting, selling, and distributing a product or service 2 : an aggregate of functions involved in moving goods from producer to consumer.