If I had a penny for every time that someone thought my approach to network marketing was “bass-ackward,”

I’d have a lot of pennies, figuratively speaking! My approach has been deemed the “slow road” by some and “enlightening” by others. To me, it’s just a better way to create retention.

When reflecting on the story of Dani Johnson, I find inspiration in the proof that PRODUCT attracts “referrals” greater than “team” or “business” ever will. She was selling out of the back of her car when she first started, and she wasn’t selling a business in a box… she was selling products.

I have found that people are very open and honest about their health, especially nowadays, after COVID-19. When it comes to selling health and wellness products, the topic of COVID-19 is a great icebreaker!

You’d be amazed at how many people want to build their immune system to protect themselves from the next “outbreak.” 

When you think about one of the things that Amway is most famous for in the world of network marketing, what do you think about? In most cases, it’s a vacuum cleaner, cleaning products, or a vitamin variety pack that is still sought after by even Amway employees to this day. My friend Brian is a perfect example. He’s worked his entire adult life in the warehouse at Amway, and he’ll be the first to tell you how great those vitamins are.

I’ve said it before, and I’ll say it again, “If you want people to stick around, get the products in their hand.”

Nothing cultivates successful distributors like someone who has had a breakthrough with a product! When people strike gold, they want to tell everyone!”

It’s a basic human instinct to share good news with people. When you combine that with the fire that ignites within someone when their health improves, or a problem is solved, you have a winning formula for success in network marketing.

I say this only as a matter of fact… I have a 75% retention rate, in my business, for the SOLE REASON that people stay on the product because the products work! Out of all of my referrals since the time I joined, all but ONE are still there because of the products.

Happy customers make the best distributors. So often, people are intrigued about working from home or “being their own boss” until they hear the term MLM or network marketing upfront. The only thing I tell people when I talk to them about what I do is that if they like the product, they can earn a little extra cash by telling others about it… that’s it. Once they are on the product and start asking questions about the business, I’ll begin sharing a bit more about what that’s all about… but I want them focused on the product and sold on it first, even if that takes a few months or more.

Most people DO NOT believe they can be successful in business, and they fail for that reason.

People believe they can feel better when using a product because, quite honestly, the medical establishment has programmed them to believe exactly that!

Those who know me know that I put ZERO stock in the ideology known as personal development, in which people are led to believe that they can find success based on a positive mental attitude and targeted thoughts. I’m not saying attitude isn’t important, don’t get me wrong, but the reality is that someone who feels physically better gets mentally and emotionally better through the use of the products.

Seriously, ask yourself honestly…

“Out of everyone I’ve ever referred into a business, how many of them sit and meditate to the point where their thoughts create a better reality for them?” I mean, come on… really? And the majority wonder why so few are successful in MLM. Perhaps it’s time to stop feeding people garbage and put something in their hands that will actually get them a result and wake and awaken their healthier selves!

You want someone to go great guns in a weight loss organization; for example, get someone on the product who needs to lose weight and watch what happens when they lose 10 lbs. or more… when they haven’t been able to lose weight in months or even years.

Attracting qualified “referrals” is about tripping a switch, and nothing trips a switch in someone better than someone who is feeling better mentally and physically!